Direct messaging to team members to replace Slack

The roadmap to dominating the market:

1. Keep the App Native: You currently have the edge here. Keep the mobile experience fluid and fast; don't ever downgrade to a web-wrapper.

2. Feature Parity: You need to match the heavy hitters (Hospitable, OwnerRez, Guesty, Lodgify) feature-for-feature. We need that full power under the hood.

3. The "Slack" Layer: Build internal Team Ops (Channels, DMs, API) to replace tools like Connecteam, fully integrated with the cleaner and task management features you are already building.

4. Maintain the Price: If you offer this all-in-one stack at your current aggressive price point, the value proposition is undeniable. We aren't just buying a PMS; we are canceling hundreds of dollars a month in other subscriptions (Slack, Monday, Connecteam).

The Opportunity: By combining a True Native App (1) and Integrated Team Messaging/Ops (3) with the Feature Parity of the big players (2), you will have the single product where every other PMS provider currently drops the ball.

Give us the power of OwnerRez with the communication of Slack—all in a native app—and we can finally eliminate multiple subscriptions and run everything from one place.